Simons Shoes
E-commerce development & search engine optimization
Project Highlights
- Increased e-commerce sales 250% in the first month
- Over 40 top ten rankings on Google within the first 2 months
Client's Goals
Simons Shoes, an established brick-and-mortar retailer with an under-performing web storefront, wanted to generate more sales, better maintain its online inventory, and find new ways to publicize its web presence. Additionally, they wanted a clear way to track web analytics (like number of visitors, revenue generated from certain search terms) to determine which search terms to continue investing Adwords funds in. Furthermore, they wanted to appear on the first page for Google searches for their products.
Technology & Expertise Utilized
- Assessment of existing e-commerce site
- Storefront.net shopping cart technology
- Google Adwords
- Google Analytics
- Froogle feed integration
- Constant Contact e-mail subscription list integration
We have been served by you for almost two years - a life time in your industry! You have enabled us, as a small business, to have one capable and consistent place to go for advice, planning, and action. Every project that you have done with us has been done with the same high standards. I look forward to our future together.
Michael Kerstein, Owner, Simons Shoes
Bottom Line
Over two years we have tripled sales revenue and increased number of visitors by 200%.


